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From stagnation to success. Our strategic overhaul boosted awareness and sales for ID Liner
ID Liner is a specialist brand in their industry with ambitious growth goals. However, despite ongoing marketing investment and agency partnerships, they were not seeing progress in sales or brand awareness. The lack of results was holding them back from entering new markets and achieving their revenue potential.
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After months of working with another agency, ID Liner was still stagnant, awareness wasn’t increasing, sales were flat, and growth had stalled. Without a clear strategy or effective execution, they were unable to scale their campaigns or expand internationally. They needed a decisive intervention to get traction and accelerate results.
We began with a comprehensive audit of their Meta and Google accounts, focusing on:
Campaign structure and optimisation opportunities
Testing methods and creative strategies
Tracking and measurement accuracy
Audience segmentation and targeting
From this audit, we implemented a series of quick wins that delivered almost immediate results. Within 30 days, the account began to scale, laying the foundation for sustained month-on-month growth.
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Our work transformed ID Liner’s performance:
Meta ROAS: 5.91x
Google ROAS: 6.89x
Half a million pounds in revenue generated in the past year
Consistent month-on-month growth from optimised strategies
Expansion into the US market, marking a major milestone in their growth journey
